hipcooks.com

PROJECT

Conduct a series of usability tests to inform the production of a more user-friendly and navigable website for Hipcooks Seattle.

TARGET USER

Mostly new users of the site who want to give a whack at cooking up complex meals with nuanced ingredients and need their information up-front and a streamlined path to signing up with the class of their choice free of hassle.

SOLUTION

Four different usability tests were conducted: Baseline, Paper Prototype, Visual Walkthrough, and RITE Testing. The PDF presentation speaks for itself.